News & Insights
Our news, updates and thoughts.

Alberta’s regulated online gambling market is now open, but long term success will depend on more than licences and launch offers. Operators will need relevant content, strong user experiences and products that keep audiences engaged between live sporting events. For Kiron, locally resonant titles such as Legends Shootout show how market specific virtual sports can support that broader entertainment mix.

This Women’s Day, Kiron celebrates the women who lead, innovate and help shape the business every day. Their expertise, judgement and ambition are central to Kiron’s success, alongside colleagues across the company, in a workplace where contribution, performance and potential define opportunity.

Artificial intelligence is becoming part of the everyday operating model across iGaming, with businesses using it to improve workflows, support decision making and strengthen the customer experience. In a recent iGaming News round table, industry leaders shared how they are applying AI in practice, where it is delivering value and what its wider adoption could mean for the sector. Below, we share Kiron Interactive’s contribution to the discussion.
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Kiron has been shortlisted for Virtual Sports Supplier at the SBC Awards 2026, marking another milestone in its 25th anniversary year. The recognition reflects a year of portfolio growth, new market launches and continued investment in products including Kiron.Lite, Fans World Cup, Legends Shootout and NHL 5 on 5. Winners will be announced on 1 October 2026 at the MEO Arena in Lisbon.

The World Cup is coming to an end, but the demand for football betting does not disappear with the final whistle. In this opinion piece, Eliane Nunes, Head of Revenue & Commercial Growth at ASA and business development consultant for Kiron Interactive, explores why virtual sports continue to play an important role once the live football calendar slows down. Rather than replacing major sporting events, virtual sports provide a familiar betting experience during the gaps between fixtures, giving operators a way to meet player demand when live events are not available. The article also looks at how virtual sports are delivered, from casino integrations to sportsbook data feeds, and why seamless placement within the sportsbook experience helps operators maintain engagement. Above all, it highlights how virtual sports complement the live calendar by offering fast paced, sports focused entertainment whenever players are ready to play.

Prashika Murugan, Head of People and Culture at Kiron Interactive, joined fellow industry leaders to discuss what it takes to build high performing remote and hybrid teams in today's global iGaming landscape. The roundtable explores leadership, collaboration and culture, and how businesses can turn distributed workforces into a competitive advantage through trust, clear communication and shared purpose.

Football's biggest tournaments don't stop between matches, and neither should player engagement. Fans World Cup gives operators a way to keep the momentum going with fast, tournament themed virtual football that delivers continuous action every 60 to 90 seconds. Built on Kiron's proven GOAL Premier platform, it helps extend engagement throughout the day across retail, online and mobile, giving players more football whenever they want it.

From Mexico's scale to Chile's regulatory potential, Latin America's next wave of growth is already taking shape. In this roundtable, Kiron Interactive's Board Advisor, Ramiro Atucha, joins GameOn and BGaming to discuss the markets to watch, the value of entering early while remaining compliant, and why combining international experience with genuine local expertise is becoming the defining advantage across the region.

With the 2026 FIFA World Cup set to drive unprecedented interest in sports betting across North America, operators are looking for ways to turn event driven engagement into long term retention. In this Gaming Americas interview, Robert Miller explores how virtual sports can complement live betting, support player engagement between fixtures, and create lasting value long after the tournament ends.







