Award winning virtual sports provider Kiron has launched Challenger Series, a new promotional feature for Kiron.Lite, the company's lightweight and flexible platform designed to help operators deliver engaging virtual sports and gaming experiences with speed and simplicity.

Developed to support competitive entertainment experiences, Challenger Series enables operators to create dynamic promotional campaigns that bring an added layer of excitement and achievement to virtual sports and gaming content.

The launch forms part of Kiron's ongoing investment in engagement driven features that help operators enhance the player experience while maintaining efficient campaign management and deployment.

Steven Spartinos at Kiron, said: "Player engagement continues to evolve, with players increasingly drawn to experiences that offer progression, competition and a stronger sense of involvement. Challenger Series gives operators another powerful way to create those experiences within Kiron.Lite, while retaining the simplicity and flexibility that the platform is known for."

Fully integrated within the Kiron.Lite ecosystem, Challenger Series provides operators with a versatile new engagement tool that can be adapted to different markets, player preferences and promotional objectives.

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