RACECLUBS LAUNCHES ON SKY DIGITAL TELEVISION!

With effect from Tuesday 24 May 2005, Raceclubs members can watch their horses blazing across TV screens around the UK and some parts of Europe!

Kiron Interactive in partnership with UK based gaming company Cashcade plc, have launched the worlds first betting show focused on peer-to-peer virtual horse racing. The show is hosted and produced by broadcast company Cellcast which runs some of the most effective DRTV propositions on SKY.

The interactive show hosted by a variety of professional sports journalists from BBC, SKY, ITV, Channel 4 and ATR, features live commentary, pundit analysis, SMS services, owners profiles and race previews from the public.

Members of the Raceclubs virtual racing game are now not only able to own and race their own virtual horses but also take a flutter on the outcome of a variety of daily scheduled virtual races.

Thousands of Sky Digital viewers are sure to enjoy the exhilarating racing action on their TV screens, and Kiron Interactive hopes to bring the action to more screens around the globe in the not too distant future.

To catch the action, tune into Sky Digital Channel 235 between 4pm and 7pm GMT. You can also take a look at the Raceclubs betting markets at: www.getmintedmax.com and www.ladbrokes.com.

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